Joost de Willebois

Meet the growers from our Ambassador Farm program.
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Ambassador
Ambassador

Bio

Joost de Willebois is the founder and owner of Domaine J. de Villebois, a family-run winery in France's Loire Valley.

Originally from the Netherlands, Joost descends from a French lineage dating back to 1180. In 2004, he and his wife, Miguela, acquired a 10-hectare vineyard in Mareuil-sur-Cher, marking the beginning of their winemaking journey.

They focused on producing Sauvignon Blanc, aiming to become specialists in this varietal within the Loire region. Over the years, the domaine expanded its reach across key appellations like Sancerre, Pouilly-Fumé, and Menetou-Salon.

Joost transitioned from a career in finance to dedicate himself fully to winemaking, emphasizing sustainable practices. Today, Domaine J. de Villebois is recognized for its high-quality Sauvignon Blancs and commitment to environmental management.

Ambassador card

Ambassador since
2024
Type farm
Sustainable vineyard
Amount of hectares
150
Type of crop
Wine grapes
Results since implementing StimBlue+
StimBlue+ boosts nitrogen availability by 200% by attracting nitrogen-fixing bacteria, leading to more amino acid production and plant growth. It also improves calcium uptake by 3.5% through microbe activation. Treated plants gain natural pest protection from increased beneficial organisms, cutting down the need for chemical fertilizers and pesticides while supporting healthier, more sustainable crops.
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The soil microbiome plays a critical role in optimizing crop yields, nutrition, and stress resilience. To assess the impact of StimBlue+ on the microbial pathways essential for wine grape development, we partnered with Biome Makers, a leader in assessing soil health at scale. Through their rigorous analysis, we examined the influence of StimBlue+ on soil microorganisms and their functions, providing incredible insights into how our product enhances soil health and vine performance. The tests were done on the vineyards of Domaine J. de Villebois.

Testimonial from BiomeMakers:

"With StimBlue+, we saw a unique boost in nutrient availability. Even through foliar application, BeCrop analysis confirmed these effects across fields, highlighting the reach and effectiveness of this biostimulant" Juan Rebori, BiomeMakers

More Kelp Blue Ambassadors

Our farmer ambassadors use StimBlue+ across diverse regions, conditions, and crops. Each has a unique story. These are experienced, large-scale growers who put products to the test under real conditions. Click on each farmer to read how StimBlue+ fits into their operation.

Paul Polska

Paul Polska is a forward-thinking agricultural enterprise based in Jarosławiec, near Środa Wielkopolska, Poland.

Operating on a large scale, the farm combines advanced technology with sustainable practices across both its dairy and crop production systems. The farm uses precision agriculture techniques to optimize crop performance and sustainability. Paul Polska's farm manages around 1,200 dairy cows within a total of 2,800 animals.

Leveraging Nedap CowControl and SmartSort systems, the farm monitors health, reproduction, and cow behavior in real-time. This enables:

- Precision heat detection

- Targeted veterinary care

- Reduced hormone use

- Higher conception rates

- Lower labor costs and improved animal welfare

Paul Polska specialises in the production of sugar beets, wheat, rapeseed, and cultivates triticale, grain corn, silage corn, and alfalfa to maintain full control over the nutritional quality of feed for their dairy herd.

See profile

Michael Kavanagh

Thompson Farm, managed by Michael Kavanagh, is a leading example of regenerative agriculture in the UK.

Situated at Church Farm in Boningale, near Wolverhampton, this 688-hectare estate is part of the Green Farm Collective—a network of British farmers dedicated to sustainable and nature-enhancing practices.

Under Kavanagh's stewardship, Thompson Farm has transitioned from conventional methods to a regenerative model focusing on soil health, biodiversity, and reduced chemical inputs. Key practices include:​

Minimal Tillage: Adoption of direct drilling techniques has improved soil structure and reduced fuel consumption.​

Cover Cropping: Utilization of diverse cover crop mixtures to enhance soil fertility and provide forage for livestock.​

Biological Inputs: Application of composts and liquid seaweed extracts to support microbial activity and plant health.​

These strategies have led to an increase in soil organic matter from below 2.5% to 3.25% over six years, enhancing water retention and resilience against drought.​

As a founding member of the Green Farm Collective, Thompson Farm collaborates with other like-minded farmers to promote regenerative agriculture. The collective facilitates knowledge sharing, supports natural capital trading, and engages with businesses seeking to invest in sustainable farming practices .​

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Niall Richardson

Bernardus Golf, located in Cromvoirt, North Brabant, The Netherlands, is a premier 18-hole championship golf course renowned for its commitment to sustainability and environmental stewardship.

Bernardus Golf has achieved the prestigious GEO Certified® status, a globally recognized distinction for environmental and social responsibility in golf. This certification reflects the club's dedication to sustainable practices across various aspects of its operations.​

Key sustainability initiatives include:

Eco-Friendly Turf Management: The course utilizes fescue grass species, which require less water and nutrients, reducing the need for irrigation and chemical inputs. This choice supports the creation of firm and fast playing surfaces, aligning with traditional golf playstyles.​

Water Conservation: An advanced irrigation system, guided by moisture sensors, ensures water is applied only where necessary. This targeted approach minimizes water usage and promotes turf health.​

Biodiversity Enhancement: Situated within a Natura 2000 site, Bernardus Golf collaborates with ecologists to monitor and promote local flora and fauna. Initiatives include creating habitats for native species and mapping biodiversity to guide conservation efforts

See profile

Transform Your Farm with StimBlue+

Ready to boost your yields and enhance soil health? Contact our team of agronomists to learn how StimBlue+ can benefit your farm. Our team is ready to answer all your questions, comments, and requests.

Or give us a call, WhatsApp only:
+32 (0)4 70 80 64 57

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