About Kelp blue

We harvest cultivated kelp to produce ingredients for agriculture, pharmaceuticals, and textiles.

To restore our planet to equilibrium, or even to abundance, we need to come together to find cost-effective, long term and environmentally sustainable solutions. At Kelp Blue, we believe we’ve found one such solution: growing and managing large-scale Giant Kelp forests.

The process

The Hatchery

The sorus tissue, the fertile material that is found on mature kelp blades, is taken to our hatchery. A safe and controlled environment where we nurture the kelp from near microscopic gametophytes, through to sporophytes - the multicellular leaf-like stage. Once big enough, the sporophytes are attached to a special wire and made ready to be planted in the ocean.

outplanting

At the out-planting stage, the twine is wrapped around our farm structures. Our farm uses lines and ropes onto which the holdfast - the root-like foot of the kelp - can securily attach. Our team of divers will secure the twine to the structures and regularly monitor the progress of the growing kelp.

Engineering

The farms are submerged in the ocean. In the deeper water we have installed structures that are anchored at around 15 metres below the surface – the perfect depth to maximise access to nutrients and light while keeping the young kelp out of the most violent movement of the waves.

marine monitoring

Our dedicated marine monitoring team regularly check on the kelp and keep track of the biodiversity observed. They use a range of different methods including methods like acoustics, visual observations, water sample analysis, and environmental DNA. We also regularly measure water quality and analyze dissolved organic carbon in the lab.

harvesting

Once the kelp grows to maturity and starts forming a canopy, some of the biomass is harvested to turn into sustainable alternatives for industries such as agriculture and packaging. Currently the kelp is harvested by hand, but we are working on a fully-automated solar powered emission-free  harvester which would allow us to significantly scale up our operations.

processing

Our kelp is carefully processed to extract its bioactive compounds. Through innovative techniques, we concentrate these compounds into potent biostimulants that increase crop yield, improve soil health, reduce chemical dependency, and improve abiotic stress stress tolerance.

quality control

Quality control is at the core of our operations. Every batch undergoes rigorous testing to ensure consistent performance, which is crucial for biostimulants to perform consistently in varying agricultural environments. Rigorous testing ensures that our products deliver reliable, optimal results, every time.

R&D

The R&D team valorizes all components of the kelp. Our new products include a bio-based leather alternative, as well as blended fabrics and coatings. We extract alginates and fucoidan, which can be used in cosmetics, nutraceuticals and as input materials for bio packaging or as gelling agents.

how we do it

Innovation is at the heart of what we do. It isn’t just about “tech”, innovation is actually very human— it takes heart, it takes soul; from everyone involved. Because big innovation has big impact on the planet and people.

Meet the team

We are so proud of our hard-working Kelpies, who work tirelessly to make our oceans a little better every day.
Ed Heal
Equipment Capability, Integrity and Performance Manager
Ed is one of life’s energetic optimists who thrives working with passionate people on purposeful endeavours. Fresh from a second masters at Imperial he brings 35 years of senior leadership experience from a wide range of engineering, training and logistics roles with the UK’s Armed Forces. Orienteering, mountain marathons, desert expeditions, his 1960s car and family are his happy place.
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Greater Mukumbira
Chief of Staff
A passionate believer in leveraging the power and enthusiasm of the youth to change the planet. Has extensive experience bringing multi-disciplinary teams together and providing the necessary support and structure to creative thinkers. Greater loves cooking and running and has been known to lose flip-flops in the sand dunes.
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Hadewych de Groot van Embden
Strategic Partnership Development
Hadewych recently graduated with an MBA from INSEAD and has previous experience working as a consultant in new ways of working, helping organisations and people navigate through the complex challenges that change brings. She takes every chance she gets to go hiking in the mountains and loves everything food related, from going to the farmer’s markets, to cooking and discovering new restaurants.
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Jacobinda Haidongo
Health and Safety Manager
Meet Jacobina, who is truly perfect for the job. Not only because she has 14 years of experience in Health and Safety, but mostly because ensuring people’s safety at work brings her true happiness. She absolutely loves the sea because it’s where she finds peace, calmness, and happiness. Sitting by the shore and listening to the waves is something she finds breathtaking. Working in a team is her jam, and she enjoys making new memories with her colleagues.
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Elia Bortoletti
Agronomist Lead
Even though Elia holds an MSc. in Sustainable Agriculture from Padua University Italy, he already learned the craft in his early years. Raised among the farming traditions of his family, he is now a third-generation farmer specializing in regenerative viticulture systems. He is passionate about the synergies between soil composition and artificial systems to shed light on the mysteries of agriculture. Elia is a supporter of AI and data processing for crop solutions and embraces agro-ecology. You can usually find him beside the beehives, sipping Jura vine – his favourite.
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Cayne Moffat
Group CFO
Was offered a place at university at aged 15 but decided to live a little and entered at 17. Holds a degree in Mathematics from the University of Edinburgh and is a CFA Charterholder. He’s proudly Scottish, loves playing football, and is known to be highly competitive. At the moment he’s learning Dutch.
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Hilinganye Andreas
Biosystems R&D Specialist
From the north of Namibia, Hilinganye discovered a strong attraction to the ocean during her university years. A dedicated biosystems R&D specialist, she leads innovative research in kelp cultivation optimization. She has a background in fish and shellfish farming, and hatchery seaweed propagation and has recently completed her Master’s in Fisheries and Aquatic Sciences. Hilinganye is committed to advancing aquaculture for a sustainable future and is known for her curios mind. She embodies the qualities of an introverted extrovert, combining deep thoughtfulness with the ability to engage and inspire others.
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Iriya Jona
Processing and Operations
Iriya is a Fisheries and Aquatic Scientist from the University of Namibia. She has skills on environmental monitoring and fish feed formulation & processing. Iriya was the top female entrepreneur in Namibia for the Total StartUpper of the year challenge, 2019 and has won multiple entrepreneurship awards. She is passionate about Research and Innovation. Iriya loves travelling & adventure and enjoys taking pictures of nature.
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vision 2029

By 2029, our goal is to remove over 1 million tons of CO2 annually through 70,000 hectares of Giant Kelp farms located 30-100 km offshore from Lüderitz. These farms benefit from the Benguela Current, which is twice as productive as the Chile current and nine times more productive than the California current. This results in a 10%-20% increase in regional fish stocks and biodiversity, creating over 400 local jobs and indirectly supporting 800-1,000 more.

Careers

We’re not a  ‘business as usual’ scale-up. We value originality and creativity, expect a healthy dose of common sense, that you are a problem solver by nature and that you’re comfortable getting on with tasks in an unstructured environment.

If you feel like you’re a good fit, please get in touch. You might be what we are looking for and we don’t even know it.

We’re always on the look out for those who want to join us on our journey to leave the planet in a better place. Send us an email with your resume to newkelpies@kelp.blue

Transform Your Farm with StimBlue+

Ready to boost your yields and enhance soil health? Contact our team of agronomists to learn how StimBlue+ can benefit your farm. Our team is ready to answer all your questions, comments, and requests.

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